FELIWAY home data policy

Topic	Data category	Purposes	Legal basis	Retention period
BloomReach CDP	email, device type, model, os, device tracking identifier (cookie), IP and country.	Customer analytics, transactional and marketing communication	Legitimate interest in maintaining and improving the quality of CEVA services	Variable, 1-13 months, until user account deleted
Sentry	device type, model, os, device tracking identifier (cookie) and IP	Application crash reports or errors	Legitimate interest in maintaining and improving the quality of CEVA services	90 days
Piano Analytics	device type, model, os, device tracking identifier (cookie), IP and country.	Application usage, Audience analytics	Legitimate interest in maintaining and improving the quality of CEVA services	13 months
Ceva	Device serial number	Device usage analytics	Necessary for the purposes of the contract between us	2 years